Some facts and stats about loyalty programs:
- Consumer spending is 46% higher with companies that offer loyalty programs
- Companies can increase profit almost by 50% by retaining 5% more of their customers
- 78% of cardholders use their card every time they shop
- 70% of people that come from higher income households are more loyal to companies that offer a rewards program
- Since the recession, 32.3% of consumers made their participation in loyalty programs more important
Source: http://www.loyaltyleaders.org/facts.php
http://ackroo.com/loyalty-programs/
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